Know what your competitors change—before your customers do

Automated competitor monitoring with AI-powered summaries delivered to Slack

Smart Alerts

Get notified only when something meaningful changes. No noise, no spam—just the updates that matter.

AI Summaries

Plain English summaries of what changed and why it matters. Skip the screenshots and figure-it-out-yourself nonsense.

Quick Setup

Add competitor URLs, connect Slack, done. No configuration hell, no enterprise sales calls.

Stop wasting time on competitor research

Manual checking wastes hours every week

You have a product to build. Checking competitor sites daily is busywork that keeps you from shipping.

Google Alerts are useless noise

20 alerts about their blog posts and press mentions. Zero alerts about the pricing change that just undercut you.

Enterprise tools start at £200+/mo

Built for Fortune 500 marketing teams. Priced like it too. Features you don't need, complexity you don't want.

WatchtowerAI does one thing well

Track your competitors' websites. Get AI summaries of what changed. Delivered to Slack. That's it.

No dashboards to log into. No reports to parse. Just clear, actionable intel when you need it.

Pricing that makes sense

From £9/mo

Simple, transparent pricing for indie founders. Monitor your competitors without blowing your runway.